Several people have asked me to share the lessons from the talk I gave at the PRIME event for new “mature” entrepreneurs. These lessons are relevant no matter what your age!
My Make it and Mend it colleagues and I identified these 8 lessons from our experiences, launching MIAMI about 9 months ago.
There are a lot of other learnings – in particular about marketing and building traffic – but these 8 struck us as particularly relevant to those who like us are juggling a new start-up with existing businesses and other commitments, such as family responsibilities and voluntary work. They are also relevant to people who like us are setting up business as a small team rather than an individual and to people who are building a business offline.
The key themes are
- Follow your passion – it’s hard work so you’d better care about it!
- Get a stake in the ground – act fast to get going and make it real
- Clear roles and communications – and work on the relationship
- Exploit social media – ignore this at your peril! Tweet tweet!
- Have a clear strategic focus – you need priorities – you’ll never do it all at once
- Learn and develop – be humble and thirsty for knowledge – there’s tons to learn
- Use the power of the network – and work hard to extend it
- Get a sense of balance – between keeping momentum and having a life!
I’d love to hear from any other recent start-ups about your own experiences and we’re ready to help anyone trying to start out now. Just drop use an email, send us a tweet, give us a bell or leave a comment here!
This version is much prettier but it’s 8MB – >> MIAMI Story_lowres
If you’re short of bandwidth this one’s 1.3MB as I’ve plucked out most of the pictures >>MIAMI Story_nopix